Come in cosplay and take a photo of yourself inside/outside the Pop-Up shop! Post it on Instagram with a hashtag #GhibliPopUpShopSF by March 18th for a chance to win a Kinokuniya Gift Card and/or a pair of tickets to PONYO!
Are you a Pokemon Go player? Take a screenshot of a Pokemon you found with Kinokuniya in the shot using the Pokemon GO mobile app. Upload it on Instagram with hashtag #KinoPokemonGO and @KinokuniyaUSA.