{"product_id":"9780230613881","title":"The Idea Writers : Copywriting in a New Media and Marketing Era","description":"\u003cp\u003eThe Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.\u003c\/p\u003e","brand":"Palgrave Macmillan","offers":[{"title":"Default Title","offer_id":49092453925091,"sku":"00000_00000_00000_00000","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3758\/6147\/files\/9780230613881-1.jpg?v=1788329168","url":"https:\/\/usa.kinokuniya.com\/ja\/products\/9780230613881","provider":"Books Kinokuniya USA","version":"1.0","type":"link"}