{"product_id":"9781440864773","title":"Branding with Powerful Stories : The Villains, Victims, and Heroes Model","description":"\u003cp\u003eWhether you are branding your company, your product, your service, or yourself, learn to boost the power of your story and convey a compelling message in any setting by incorporating villains, victims, and heroes. Compelling stories exalt, motivate, and acculturate every worker in an enterprise.\u003c\/p\u003e","brand":"Praeger Publishers Inc","offers":[{"title":"Default Title","offer_id":49499391426787,"sku":"00000_00000_00000_00000","price":46.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3758\/6147\/files\/9781440864773-1.jpg?v=1788384624","url":"https:\/\/usa.kinokuniya.com\/ja\/products\/9781440864773","provider":"Books Kinokuniya USA","version":"1.0","type":"link"}