{"product_id":"9780252089589","title":"Gateway Beer : St. Louis Craft Brewing in the Shadow of Anheuser-Busch","description":"\u003cp\u003eOnce synonymous with Anheuser-Busch, St. Louis slowly embraced craft beer and became a powerhouse within the industry. Joel Bittle's history charts the growth of the Gateway City's craft brewing scene from its first convention-defying microbreweries in the 1990s through COVID-era difficulties and beyond. \n\u003cbr\u003e \n\u003cbr\u003e Interviews with the founders and brewers of the city's craft beer businesses reveal how enthusiasm and expertise coalesced into a thriving community. Their stories of brewer creativity and underdog business acumen include looks at now-iconic brands like Schlafly and 2nd Shift. Bittle also describes how St. Louis entrepreneurs used the spirit of collaboration to not only change the city's beer culture but build a scene that attracted a following eager to move beyond the hometown beer giant and other established brands. \n\u003cbr\u003e \n\u003cbr\u003e An engaging insider account of a craft beer bastion, Gateway Beer takes readers inside a movement while telling a story of resilience and triumph.\u003c\/p\u003e","brand":"University of Illinois Press","offers":[{"title":"Default Title","offer_id":49355147247843,"sku":"00000_00000_00000_00000","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3758\/6147\/files\/9780252089589-1.jpg?v=1788503938","url":"https:\/\/usa.kinokuniya.com\/products\/9780252089589","provider":"Books Kinokuniya USA","version":"1.0","type":"link"}