{"product_id":"9781799831266","title":"Analyzing the Strategic Role of Neuromarketing and Consumer Neuroscience","description":"\u003cp\u003eProvides relevant theoretical frameworks and the latest empirical research findings in the neuromarketing field. While highlighting topics such as advertising technologies, consumer behavior, and digital marketing, this publication explores cognitive practices and the methods of engaging customers on a neurological level.\u003c\/p\u003e","brand":"Business Science Reference","offers":[{"title":"Default Title","offer_id":49203964313827,"sku":"00000_00000_00000_00000","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3758\/6147\/files\/9781799831266-1.jpg?v=1788411330","url":"https:\/\/usa.kinokuniya.com\/products\/9781799831266","provider":"Books Kinokuniya USA","version":"1.0","type":"link"}