Sport, Media, Culture : Global and Local Dimensions (Sport in the Global Society)

73.99 USD
会員価格
66.60
English

Product Description

An examination of the central features of the sport-media phenomenon, focusing on Europe and the USA. The book analyses such issues as new media technology; gender, ethnicity and local dimensions of collective identity; women in American basketball advertising; and cult football radio in Scotland.

This book focuses on the sport-media phenomenon and analyses such issues as new media technology, gender, ethnicity, collective identity and globalization, as well as aspects of the political economy of the media.

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